Drip Campaigns: Something For Everyone
Go ahead, bow your head in shame if you place every lead on the exact same drip campaign. Okay, that was a bad idea. You can’t read with your head bowed which means you can’t learn how to improve this predicament. All joking aside, if you are going to use drip campaigns to support your lead conversion efforts then it is VITAL to ensure those campaigns are speaking to your lead’s desires and needs.
If an effective campaign is supposed to speak to the recipient’s needs and every person has different needs then how can one campaign speak to everyone?
READ MOREBad Internet Leads? Good Info!
What percentage of bad leads do you get from your website’s home search IDX? Bad phone number, bad email address or creative (and sometimes vulgar) name? The idea of how much money is wasted anytime someone registers with bad information is enough to make your hair gray prematurely… or just fall out. Let not your heart be troubled, good can still come from bad!
As stressful as a bad lead can be, some valuable information can come from the bad information.
READ MOREWriting Effective Content
I had the honor of being part of the expert panel at the Dallas RainCamp event for ActiveRain. A question was asked that I thought would be valuable to share with everyone. The question was, “How do you come up with content for your website and blog?”. What a wonderful question ActiveBrad, thank you for asking it. I would like to share my answer and expand on it a little more.
I am a big believer in SEO and writing with purpose. The purpose of writing content for your website should consist of one goal and one goal only… closing more deals and increasing your bottom line.
READ MORETraining On Demand: Something For Everyone
Whether you are a new agent or a seasoned professional, continued training is vital to your growth and continued success. Unfortunately, if you’re focused on closing new business then you’re probably too busy to attend training in a corporate office. That’s why we provide “training on demand”. Watch our training videos and online tutorials on your schedule (and in your pajamas if you so choose). We have training for all levels of experience.
Listing Presentation, Scripts and Flyers
It’s important to put your best foot forward when walking into a listing presentation. Your professional image does not end with having a clean car and dressing well. Your marketing and presentation material should match your high level of professionalism. As much as we want to think we will win people over with our personality, it’s vital to avoid any barriers that would keep the home owner from opening up to you and allowing your personality to shine through.
Fathom Links
Fathom Webmail Login to your company email.
Website & Lead Management Tweak your profile and follow up on your leads.
Transaction Management Track your closings and submit your funding request online.
Single Property Websites Create a single property website.
Training On Demand Online training for all levels of real estate professionals.- Continued Education Take advantage of Champions School of Real Estate in Texas for your continued education requirements or prepare for your broker's license!
E-mail Fathom
Phone: 800-933-7511